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The shoe brand is happy step the international brand in garrison Xiamen join brand confused conflict in Fujian province

21. září 2011 v 4:29


Recently, the adidas underneath new product card enjoys a step(Rockport) to quietly station in Xiamen and lets the South Fukien shoe industry market add "blood" from nations again.The stability and low profile sole of christian shoes is what improves the grounded performance of sports men and hence makes it popular.In addition to enjoying a step, many international shoe brands join the confused conflict of South Fukien native brand in succession.

The shoe brand enjoys a step garrison Xiamen

"We understand over, joy step back also have a big powerful supporter."River of Jin some shoe brand marketing representative director, Mr. Wang, tell a reporter, the company is just preparing to move the headquarters to Xiamen, near segment time the arriving in close succession of international brand make them some to shrink back.The reporter understands and establishes in American joy step of 1971, because of once acquiring an American president size Bush etc. the person's approbation was called "the White House shoe", in 2005 be procured by adidas behind become an underneath new product card, support in adidas under beginning outdoors sailboat shoe, women's shoes hair dint, stationed in China in 2007.

"Although have a liking for everyone does of the thing is different,athletics thing in Fukien also starts setting foot in on the vogue recreation, so have been already crossed, there is also competition."Mr. Wang said that international brand and athletics thing in Fujian province at in the file consumption top still have a fight.The reporter covers several athletics thing business enterprise and discovers, everyone has understand towards enjoying step and Columbiases all and also receives the information that these international brands station in."After all this is the athletics thing to have international influence, and then do open air, will have to influence affirmation of the market."Xiamen is some athletics thing brand representative director, Mr. Zhang, say, the continuously going into of the international brand halts will at in the file consume cluster up loot a market, but moreover then probably change consumer's choice toward outdoor thing in some Xiamen.

Brand in Fujian province turns a war nations

The international brand is pre-eminent to go into to halt, although head ring, also have the worry to is difficult to connect a ground of spirit."Athletics thing in Fukien is after all flourishing, saturation degree in the market isn't small either, these international strong Long Dou not the Dou once got ground the tiger still don't know of number."Industry insider Mr. Cao says, Xiamen isn't the point sale of brand in Fukien market, Be just a demonstration platform that terminal outlet turns, therefore the garrison of international brand combine can't directly pound at the market of native brand, but these"strong dragon" is more possible is satisfy more characteristic need of consumer in Xiamen.

To this, joy step Pacific Asia area chief executive officer is sincerely virtuous to mean, proceed from an oneself of fixed position in the market of independence, it is more to enjoy a step is and the international brand competition of Xiamen.For coming close China market more, after 2007 stations in China market, enjoy a step to also adopt the customs of the natives the beginning makes use of a star resources on the marketing, from Wu Xiu Po, piece the Zhen son that shake to arrive in the near future Dan.In regard to market, is sincerely virtuous to mean, although just went in to halt Xiamen soon the result is very good, Xiamen will be enjoy a step the key figure that expand in China market.Not the lord does Peking and front-line city in Shanghai and on the contrary turns to do two line cities, this is revealing to go abroad border athletics the thing(international brand) is in step in expanding of China market, after expanding front-line city, two line cities are widespreadly been optimistic about.Meanwhile, strong Long Hu Dou of two line markets lets athletics thing in Fujian province start changing direction three line cities and oversea market after two line cities battle out a war, "three delay effect foot in the line markets, but international lot of brands in the markets all start getting into with the sub- brand."Mr. Cao says.Since there are many kinds of Nike Highheel Shoes in the market, you are highly recommended to learn about the difference of the replica one and the authentic piece if you are going to buy one of high quality

 

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